Rita McGrath
Jun 7, 2023

--

I don't think anyone had a crystal ball! We are all in this strange new experience and it will take a while before we learn what the distribution of experiences people want to engage in are.

--

--

Rita McGrath

Columbia Business School Professor. Thinkers50 top 10 & #1 in strategy. Bestselling author of The End of Competitive Advantage & Seeing Around Corners.