Rita McGrath

Nov 10, 2021

6 min read

Can you hear me now? A “Seeing Around Corners” early warning materializes

When a sector has hostages, not customers, big problems go un-addressed, people are desperate for help and don’t get it, and a near-monopoly provider community fails to listen, the stage is set for a major inflection point. This is the story of the hearing aid business….until now.